Your Move program is the first large-scale implementation of a residential behaviour change intervention integrating both sustainable transport and physical activity objectives. Targeting increases in walking, cycling and public transport utilisation.
Designed the 10 core pages and the UI/UX architecture of the website - with two concepts for the 'recruitment' and 'engagement' phases of the projects. This website acts as a tool for online registration and providing information on the program with neighbouring events updated weekly. There is a strong collaboration and engagement with the partner contractor, WSP Digital, to build the website and set-up the database properly to ensure smooth deliveries and data reporting. A personalised online travel leaflet was developed from the participant database.
As the role of digital manager, I worked hand-in-hand with the partner contractor to integrate the website with design development, SQL server and data input/collection. Also, the provision of monthly content updates and campaign promotions on the website via the Django CMS.